§ 1. Purpose.

The purpose of the MRD is to promote the local economy and mixed-use development within the Manchester Road corridor while simultaneously maintaining the functional capacity of the highway. The MRD encourages a wide range of well-planned, market sensitive commercial and mixed use development scenarios. The preferred land development pattern in the area will offer a pedestrian oriented development with a mix of residential and/or commercial uses that provide high quality services and amenities that prolong and enhance the shopping, working and living experience. Special effort should be given to tenant mixes and the configuration of tenant spaces to maximize convenience, visibility and aesthetics.

Development within the MRD shall fulfill the following objectives:

(1)

Define a consistent scale and character for the streetscape.

(2)

Accommodate a mixed variety of retail, commercial, business and residential uses that will attract residents and customers from a larger market area.

(3)

Introduce commercial and/or mixed-use development that is pedestrian oriented, connects with the adjoining neighborhoods physically and visually, is compact, energy efficient and representative of the latest retail and commercial development trends.

(Ord. No. 09-03, § 1, 1-12-09)